The 6 Best Things to Do and See in Salvador, Brazil

Skip the tourist traps and discover the top places to go in and around the city of Salvador in the state of Bahia. Our insider Marisa offers her tips.


A woman taking photographs on a beach near Salvador, Brazil. Photo © Getty Images/Vitor Marigo

Named the first capital of Brazil, the city of Salvador has a vibrant mix of cultures, where smiles and alegria (Portuguese for "joy") are everyday currency.

As the locals say, "Sorria, você está na Bahia!” (Smile, you’re in Bahia). Bahia is the most African-influenced state of Brazil, home of soul and rhythm, and famous for its nightlife.

Whether you’re planning to spend a few days in this exciting city or you’ve just landed and don’t know where to start, here are the top places to go and things to do in Salvador.


Even though the Pelourinho is considered a tourist attraction, you shouldn't miss it. In the heart of Old Town Salvador, the Pelourinho is basically the iconic postcard of the city. Among the wonderfully restored pastel-colored buildings you can go shopping, visit cultural centers, find heaps of restaurants and bars, and see live music.

Founded in 1594 by Portuguese settlers, the historic center of Brazil’s first city got its name from the main square where slaves and criminals were once punished. In 1985, UNESCO named the Pelourinho a World Heritage site.

It’s been a source of inspiration for Brazilian musicians, like Caetano Veloso, as well as international stars, like Paul Simon and Michael Jackson, who recorded scenes of a video clip here. 

Colorful buildings in the Historic Center of Salvador, Brazil.
Colorful buildings in the Historic Center of Salvador, Brazil. Photo credit: Getty Images/Paul Biris

Olodum rehearsal

While you're in Salvador, check out an Olodum rehearsal. The Olodum band is a traditional, percussion-based Afro-Brazilian group who have been around since the '70s, and are best known for their annual Carnaval Bloco. The group hosts shows and rehearsals year round, which will easily become a trip highlight for any Afro-Brazilian music lover.

Sunset over Baía de Todos Santos

As the day comes to a close, find yourself the perfect spot to watch the sunset over Baía de Todos Santos. Elevador Lacerda is a beautiful old art deco elevator, and is easily the most famous spot to watch the sunset. The views are incredible, but it has become a trap for tourists, where local criminals do some of their best work while you're distracted. Some visitors have reported feeling uneasy, and say they spent the whole time watching their belongings.

Instead, find a nearby restaurant and grab a drink while you enjoy sunset without the worry – or crowds.

Enjoy Sunset Jazz at Solar do Unhão on Saturdays in front of the Modern Art Museum (MAM). Local artists play jazz sets with Baian beats from 6pm until the sun goes down. It’s a great mix of live music, with incredible views of the bay, set at the foot of one of the most architecturally famous buildings in the city. 

Sunset from Elevador Lacerda in Salvador, Brazil.
Sunset from Elevador Lacerda. Photo credit: Getty Images/diegograndi

Take a day trip to Arembepe Beach

To experience the best of Bahia, you've got to get out of town.

Head to the small coastal town of Arembepe, about 27mi (45km) north of Salvador. There's a small hippie village located close to the city center, where the peace-and-love generation still sell crafts and locally grown produce. Locals here choose to live off nature, in mud and straw houses, and without electricity. This community housed Mick Jagger and Keith Richards in the '60s, American rocker Janis Joplin in 1970, and the Novos Baianos for extended stays on several occasions.

The beach is also home to sea turtle conservation projects. From December to February you can see baby turtles make their way into the ocean. 

Arembepe Beach near Salvador, Brazil.
Arembepe Beach. Photo credit: Getty Images/Lelia Valduga

Day trip to Itacimirim

Skip the over-popular coastal village of Praia do Forte in favor of a sleepy fishermans town called Itacimirim, which is just over an hour north of Salvador. Spread along 4mi (8km) of quiet beaches are natural pools for snorkeling, ideal diving conditions, fresh water rivers that collide with the sea, and a few warm-water surf beaches

Take a ferry to Boipeba

Take a step back in time on a day trip to Boipeba Island. Wake up early in Salvador to catch a two-hour ferry.

This small island with four villages is a protected environmental area, where no cars or motorbikes are permitted. All transport is on foot or by farm tractor. On the island you can see native Atlantic rainforest, salt marshes, sand dunes, extensive mangroves, live reefs, palm-tree lined beaches, and a rich ecosystem of plants, sea life, and wild animals.

At Moreré there are a few guest houses, bars and restaurants, but no pier for boats to dock. All transport to and from this charming village is by canoe from the main beach. 

Boipeba Island, Brazil.
Boipeba Island, Brazil. Photo credit: iStock

Where to go after Salvador?

Unsure where to go next? I'd recommend Itacaré on the Cocoa Coast for surfing, Peninsula de Maraú in northeast Brazil for untouched beaches, the Atlantic rainforest in southeastern Brazil, or Chapada de Diamantina in eastern Brazil for incredible crystal clear waterfalls and caverns.

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  • Oriana said

    Hi! Thanks for the tips. Would you recommend renting a car or can you do everything by public transport??

  • Marcio Papi said

    Hi guys, when in Chapada Diamantina i can help to organize your tour. Take few data to enjoy this marvellous National park.

  • Douglas Goodbee` said

    I am so excited that I attending carnival in Salvador, Bahia!!

    My intentions are to see & do as much as possible on a modest budget. I will be arriving 2/6/24- 2/18/24.

    Looking for a comfortable safe space w/ private bathroom and a good breakfast.

    any suggestions would be greatly appreciated.


    Douglas G

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